[Editor's note]

Corporate social responsibility (CSR) refers to a company's responsibilities to a range of stakeholders, including customers, employees, suppliers, shareholders, governments, a wider range of social groups and individuals beyond the community in which the company operates, and the surrounding environment. Corporate social responsibility can also be called corporate citizenship. Under the guidance of the 17 Sustainable Development Goals (SDGs) of the United Nations and the influence of the ESG Responsible Investment Mechanism, corporate citizenship is no longer an optional addition., more and more companies regard it as an important part of their strategic plans.

In order to fulfill The Paper's corporate social responsibility as a new mainstream media on the Internet, The Paper's Public Welfare Department has specially launched "Charity Pai CSR Weekly", which is published every Monday. The weekly aims to strengthen the monitoring and observation of CSR dynamics in various industries, analyze the CSR operation logics and models of different companies, and provide insights on public welfare, with a view to jointly building a sustainable responsibility ecosystem.

During this issue of the weekly magazine (November 4, 2024 to November 11, 2024), the 7th China International Import Expo kicked off as scheduled. The CIIE not only witnessed the prosperity of international trade, but also highlighted a significant trend in corporate public welfare actions: corporate social responsibility has gone beyond simple charitable donations, but is moving in a more strategic and sustainable direction, integrated into the company's core values and long-term strategies.

In the field of public health, pharmaceutical giants such as Merck and GSK have not only launched new products that meet the needs of patients, but are also committed to promoting the awakening of national health awareness. The targeted assistance projects for rural primary schools and the public welfare action for female village doctors vividly reflect the company's firm support for the rural revitalization strategy. At the same time, many companies such as L'Oréal, Sony, and Zeiss are also actively taking actions in the field of education and public welfare, devoting their efforts to cultivating the future pillars of the country. Their positive impact is extensive and far-reaching. Taken together, these public welfare actions represent a strategic shift in corporate social responsibility as part of achieving long-term sustainability goals. The evolution of this way of thinking will have a profound impact on society, enterprises and sustainable development, elevating corporate social responsibility to a higher level.

November 7, 2024, Shanghai, the 7th China International Import Expo.

Weekly summary

1. Highlights of this issue

·China's first popular science book on psoriasis,"365 Questions on Psoriasis", was unveiled at the CIIE, and many parties worked together to build a new level of popular science

·Resonance with Meitong's "Bottle" L'Oréal joins hands with Love Recycling to create a new model for recycling empty bottles for the beauty industry

2. Educational public welfare

·L 'Oréal China's "FUN YOUniverTH Interesting Youth" Innovation and Change Ceremony to celebrate the CIIE

·The CIIE is also a popular science platform, where middle school teachers listen to the latest development trends of medical robots

·"Light up the Light of Dreams" Youth Science and Education Charity Tour shines brightly into the Expo, and Zeiss "improves quality through new" helps rejuvenate the country through science and education

·Sony presents its diverse innovative achievements at the 2024 China International Import Expo

3. Public health

·Opening a new chapter in "health sharing" Merck draws a picture of health and hope at this CIIE

·Jinguang Medical debuted at the CIIE and joined hands with GE Healthcare to build a bone sports health center

·Famous doctors give lectures at CIIE| No "tranquility" in life lights up the light of primary medical services

·China's first popular science book on psoriasis,"365 Questions on Psoriasis", was unveiled at the CIIE, and many parties worked together to build a new level of popular science

·GE Healthcare's two "characteristic" new magnetic resonance products were exhibited for the first time at the 7th CIIE

·Gilead signed multiple cooperation agreements to help accelerate access to innovative drugs and health services

·During the third visit to CIIE, Alcon accelerated the innovative access of eye health management solutions and empowered high-quality development of the industry

·Helion China signed a contract with United Family International Import Expo to reach strategic cooperation on in-depth joint promotion of a series of health promotion actions

·Novartis CIIE focuses on early breast cancer prevention and treatment and strives to build a breast cancer prevention and treatment ecosystem

·Merck: The 35th anniversary of hepatitis B vaccine technology transfer has achieved great results

·GSK demonstrates its "prevention first" strategy and a variety of innovative medical products

·This CIIE Shanghai conference focuses on aging hearing health, and artificial intelligence hearing aids are also here

·CIIE: China Population Welfare Foundation and Bayer have in-depth cooperation to enhance public health awareness

·Boston Scientific launched the "Grassroots Health Gatekeeper" Women's Village Medical Guard Charity Project at the 7th CIIE

4. Children's public welfare

·Amway's "Healthy Children's Paradise" settled in Yunnan: East-west collaboration supports early development of rural children

·Jaguar Land Rover Hope Primary School's "journey of knowing and doing" enters Shanghai

·Lego Group announced the launch of a new round of "Play Prescription" project in China to use play to help early childhood development

V. Environmental protection

·Resonance with Meitong's "Bottle" L'Oréal joins hands with Love Recycling to create a new model for recycling empty bottles for the beauty industry

·ASICS (Asics) created the "Centripetal Laboratory" at the 7th China International Import Expo

·Looking to the future, Puma has an extraordinary speed and made its debut at the 7th China International Import Expo

1. Educational public welfare

Enterprise:Oreal

Theme:L 'Oréal China's "FUN YOUniverTH Interesting Youth" Innovation and Change Ceremony to Celebrate the CIIE

Time:November 7

On November 7, Shanghai-The 7th China International Import Expo (hereinafter referred to as the "CIIE") entered its third day. L'Oréal China's "FUN YOUniverTH Interesting Youth" Innovation and Change Ceremony brought youth craze to the CIIE. It was announced that the original flagship campus public welfare project "Youth Fun" will be fully upgraded to a "FUN YOUniverTH" enabling platform that spans different age stages and diverse tracks. As one of the important empowerment projects after the upgrade, L'Oréal officially launched the "Ode to Fun Technology" beauty hackathon, which is also the first hackathon for IT major college students by L'Oréal Group and the beauty industry in China.

Enterprise:the Medtronic

Theme:The CIIE is also a popular science platform, where middle school teachers listen to the latest development trends of medical robots

Time:November 10

How to allow middle school teachers to get a close understanding of the latest development trends of medical robots? In the medical device exhibition area of the 7th China International Import Expo, such a special team came. This is a teaching and research empowerment working team for middle school biology teachers jointly organized by the Shanghai Ochi Science and Technology Development Foundation and the Medtronic Volunteer Association. Two innovation engineers from Medtronic's R & D Center gave teachers a more comprehensive understanding of real medical technology innovation from the perspectives of "innovative integration of medical robots and biological teaching" and "how young people can effectively carry out medical innovation practices". understanding.

Enterprise:Zeiss

Theme:"Light up the Light of Dreams" Youth Science and Education Charity Tour shines brightly into the Expo, and Zeiss "improves quality through new" helps rejuvenate the country through science and education

Time:November 7

During the 7th China International Import Expo (CIIE), Zeiss China Industrial Quality Solutions teamed up with the China Youth Science and Technology Educators Association to hold the closing ceremony of the "Light up the Light of Dreams" Youth Science and Education Charity Walk. This event marks the successful conclusion of a series of popular science education activities with the theme of optical technology in 2024. It demonstrates that Zeiss has promoted China's industrial upgrading, improved national health through "new productivity" under the localization strategy. A firm commitment to actively fulfill social responsibilities.

Enterprise:Sony

Theme:Sony presents its diverse innovative achievements at the 2024 China International Import Expo

Time:November 7

Sony's "Youth Force Field" project serves as the starting point for the entire Sony CIIE booth tour. The project aims to stimulate young people's innovative potential, enhance the brand's appeal among the younger generation, promote the company's growth, and support the continuous progress of society. The project covers four main parts: Youth Gravity (campus activity experience), Innovation Alliance (industry-university-research cooperation), Yucai Youth (educational assistance and employee training), Youth Zero Distance (interactive research and IP cooperation). Through videos, display boards, etc., it demonstrates the fruitful results of the project that combines Sony Dream Classroom, Sony Dream Science and Technology Museum, Sony College Student Innovation Competition, and Sony Sensor Technology University Co-creation.

2. Public health

Enterprise:Merck

Theme:Opening a new chapter in "health sharing" Merck draws a picture of health and hope at this CIIE

Time:November 5

During the six-day exhibition, Merck will host 15 colorful activities covering fields such as vaccines, oncology, diabetes and rare diseases. According to reports, the "Sweet Home Project" will be heart-warming at this year's CIIE, bringing "sugar-free cake recipes" and scientific sugar control guidelines to diabetic patients, so that more patients can regain the joy of spending sweet birthdays with family and friends. Time; The "Six Minutes for Love 'Hardness'" Rare Diseases Roundtable Forum brings together industry experts and partners to discuss challenges and innovative solutions to rare diseases such as pulmonary hypertension, laying the foundation for building a more solid rare disease medical ecosystem.

Enterprise:Jinguang Medical

Theme:Jinguang Medical debuted at the CIIE and joined hands with GE Healthcare to build a bone sports health center

Time:November 5

On November 5, the 7th China International Import Expo grandly opened at the National Convention and Exhibition Center (Shanghai). As Jinguang Group's first medical clinic in China, Jinguang Medical made its debut at the CIIE and signed a strategic cooperation agreement with GE Healthcare, the world's leading medical technology provider. This cooperation marks an important step for the two sides in jointly building a bone sports health center.

Enterprise:Fosun Pharma

Theme:Famous doctors give lectures at CIIE| No "tranquility" in life lights up the light of primary medical services

Time:November 9

On the stage of the 7th China International Import Expo (CIIE), a unique open class-"Famous Doctors Start Talking" kicked off. Professor Lu Hong of the Department of Gastroenterology, Renji Hospital Affiliated to Shanghai Jiao Tong University School of Medicine, Professor Gao Hong of the Department of Gastroenterology, Zhongshan Hospital Affiliated to Fudan University, joined hands with Ran Dongsheng, President of Peigou Township Health Center, Shilou County, Shanxi Province, and Dr. Duji Zhuima of Tuocun Township Health Room in Yanmen Township, Deqin County, Diqing Tibetan Autonomous Prefecture, Yunnan Province, together with two special guests, Ms. Guan Xiaohui, Vice Chairman of Fosun Pharma, and Mr. Zhang Yifei, Secretary General of Shanghai Fosun Charity Foundation, gathered to discuss in depth the inheritance and innovation of primary medical care. Work together to write a new chapter in a healthy China.

Enterprise:Novartis

Theme:China's first popular science book on psoriasis,"365 Questions on Psoriasis", was unveiled at the CIIE, and many parties worked together to build a new level of popular science

Time:November 6

"Psoriasis 365 Questions", the first domestic science book published by the People's Medical Publishing House and supported by the China Primary Health Care Foundation and Novartis China Charity, was successfully released at the CIIE. The book was jointly created by 109 doctors across the country. It fills the gap in patient knowledge by answering 365 questions that were most concerned about by psoriasis patients. As the first milestone project of the "New Three-Year Action for Healthy Skin (2024-2026)","Psoriasis 365 Questions" is expected to become an indispensable part of the daily disease management of psoriasis patients by providing authoritative, professional and practical popular science knowledge."Encyclopedia".

Enterprise:GE Healthcare

Theme:Two new "characteristic" magnetic resonance products from GE Healthcare were exhibited for the first time at the 7th CIIE

Time:November 6

November 6, Shanghai-At the 7th CIIE, GE Healthcare demonstrated for the first time the high-end scientific research magnetic resonance SIGNA MAGNUS, which is specially used for brain and nervous system examinations. As the industry's first FDA-certified "micro brain imaging" magnetic resonance, its gradient performance is four times that of current clinical use of whole body magnetic resonance. The super gradient performance can be used to transform brain magnetic resonance imaging from "looking with a magnifying glass" to the era of "looking with a microscope", allowing brain imaging to move from the original submillimeter level to the micron level, greatly improving the ability to detect fine brain microstructures and lesions, and also leading magnetic resonance towards segmentation and specialization. Innovation trend, for brain damage, The clinical diagnosis and treatment capabilities of brain tumors and neurodegenerative diseases and the tackling of key issues in brain science have brought new solutions.

Enterprise:Gilead

Theme:Gilead signed multiple cooperation agreements to help accelerate access to innovative drugs and health services

Time:November 7

As my country's opening-up policy continues to increase and the "CIIE effect" continues to spill over, more and more high-quality innovative drugs and devices are accelerating their entry into China. At the same time, making patients "affordable, and effective" has become the direction of joint efforts of the government and many companies. In order to accelerate the accessibility of innovative drugs and open up the "last mile" to benefit patients, at this CIIE, Gilead, the world's leading biopharmaceutical company, scientifically joined forces from various parties to sign a number of cooperation agreements to actively build a "patient-centered" medical service ecosystem makes innovative drugs no longer out of reach.

Enterprise:Alcon

Theme:Third, at CIIE, Alcon accelerated innovative access to eye health management solutions and empowered high-quality development of the industry

Time:November 6

In response to "Healthy China 2030", in order to promote the overall improvement of local eye health medical standards and support more people to enjoy high-quality eye health services, Alcon is also relying on the platform effect of the CIIE to strengthen local strategic cooperation and work with partners to promote high-quality development of the industry.

Enterprise:Helion China

Theme:Helion China signed a contract with United Family International Import Expo to reach a strategic cooperation on in-depth joint promotion of a series of health promotion actions

Time:November 7

On November 7, Herion, one of the world's leading consumer health companies, once again presented its rich products and innovative solutions to the 7th China International Import Expo in 2024. During this CIIE, Helion China successfully completed the contract signing ceremony with United Family Medical Group. The two sides will carry out strategic cooperation around the three major areas of products, brands, and health promotion actions to jointly accelerate the pace of public health education popularization and improve The health management capabilities of more people, while jointly building a health ecosystem, also provide assistance to the realization of the "Healthy China 2030" goal.

Enterprise:Novartis

Theme:Novartis CIIE focuses on early breast cancer prevention and treatment and strives to build a breast cancer prevention and treatment ecosystem

Time:November 7

During the 7th China International Import Expo (CIIE), Novartis China actively responded to the "Healthy China Action-Implementation Plan for Cancer Prevention and Control Action (2023-2030)" and joined hands with authoritative experts and patient platforms in the field of breast cancer to jointly witness the successful conclusion of the "Fight for You, Go all out to Cure" breast cancer care charity campaign sponsored by Xinhuanet and supported by Novartis. Through multi-dimensional exchanges and innovation, this activity effectively fulfills Novartis's commitment to deeply cultivate breast cancer in China and put patients first, actively conveys scientific prevention and control concepts, builds an all-round breast cancer prevention and control ecosystem, and effectively improves patients 'quality of life and treatment effect.

Enterprise:Merck

Theme:Merck: The 35th anniversary of hepatitis B vaccine technology transfer has achieved great results

Time:November 8

2024 marks the 35th anniversary of Merck's zero-profit transfer of genetically engineered hepatitis B vaccine production technology to China. Over the past 35 years, hepatitis B vaccines have continued to benefit the lives and health of generations in China. Today, the 35th anniversary of the transfer of hepatitis B vaccine technology hosted by Health News and supported by Merck China shines at the 7th China International Import Expo. This event aims to commemorate and review the classic history of hepatitis B vaccine technology transfer, and also actively discuss and look forward to the innovative development of China's public health undertakings.

Enterprise:GlaxosKline (GSK)

Theme:GSK showcases "prevention first" strategy and multiple innovative medical products

Time:November 6

At the 7th China International Import Expo, the GlaxoSmithKline (GSK) booth was officially unveiled. As the world's leading biomedical company, GSK has demonstrated its innovative R & D capabilities and cooperation results in four major fields: infectious diseases, HIV, respiratory/immunology and oncology, and plans to reach a number of local collaborations during the CIIE. Hold a series of forums and meetings to discuss the "prevention first" health strategy and bring broader health impact to the China people.

Enterprise:Sonova

Theme:This CIIE Shanghai conference focuses on aging hearing health, and artificial intelligence hearing aids are also here.

Time:November 8

At this year's CIIE Shanghai Conference Event-New Visions for Hearing Health in an Aging Society Roundtable Forum, participating experts jointly discussed the importance of hearing health in coping with aging and improving the health level of the whole society. Cooperation opportunities for governments, research institutions, and industries, the development direction and application of international hearing health innovative technologies, and hot topics such as standardization and standardized training of hearing health professionals.

Enterprise:Bayer

Theme:CIIE: China Population Welfare Foundation and Bayer have in-depth cooperation to enhance public health awareness

Time:November 6

On November 6, China Population Welfare Foundation and Bayer Healthcare Co., Ltd. signed a memorandum of cooperation at the 7th China International Import Expo. The two sides will continue to enhance public health awareness by assisting health science popularization and advocacy activities. It is reported that under the "Healthy China Action" special project, the two sides will strengthen public welfare cooperation in the fields of disease prevention, health education, health management, and doctor empowerment in areas such as diabetes and its complications, women's health, and tumors, and actively explore The innovative practice of disease science popularization, integrating resources, sharing experience, and carrying out health education activities in multiple fields to enhance the awareness and ability of the public and sick people to health management.

Enterprise:Boston Scientific

Theme:Protect the benevolence of women and help rural revitalization-Boston Scientific launched the "Grassroots Health Gatekeeper" female village doctor protection charity project at the 7th CIIE

Time:November 9

Against the background of the national "rural revitalization" strategy, the improvement and development of the rural medical system is not only a key link in achieving universal health coverage, but also an important cornerstone for promoting social equity and building a healthy China. As the backbone of rural medical and public health services, rural doctors play an important role in it. In particular, female village doctors play an indispensable role in alleviating the problems of basic public health services and medical services for rural women. In order to help improve primary medical capabilities and actively respond to the national strategic call, on November 8, Boston Scientific and Southern Weekend jointly launched the "Grassroots Health Gatekeeper" Women's Village Medical Guard Charity Project at the booth of the 7th CIIE.

3. Children's public welfare

Enterprise:Roche Pharmaceuticals China

Theme:Helping the high-quality development of children's medical and health services and the "Children's Society" pediatric exchange platform was launched at the CIIE

Time:November 7

Recently, a launching meeting to promote the high-quality development of children's medical and health services and the "Children's Society" pediatric exchange platform was held at the National Convention and Exhibition Center. This press conference was initiated by Roche Pharmaceuticals China and supported by "People's Health". The platform will focus on "Standardization of Pediatric Diagnosis and Treatment","High-quality Development of Children's Medical and Health Services","General Education for Pediatricians","Chinese and Foreign Academic Exchanges in Pediatrics","Science Popularization of Pediatric Diseases", and "Children's Health Public Welfare". We will work together with pediatric experts and partners from all parties to improve the overall level of pediatric diagnosis and treatment in China and promote innovation and upgrading of children's medical and health services. Build a more efficient and intelligent children's medical and health service ecosystem.

Enterprise:Jaguar Land Rover

Theme:Jaguar Land Rover Hope Primary School's "journey of knowing and doing" enters Shanghai

Time:November 9

2024 marks the 10th anniversary of the establishment of the Jaguar Land Rover China Youth Dream Fund of the China Soong Ching Ling Foundation. The first "Jaguar Land Rover Hope Primary School Knowledge Journey" recently entered Shanghai. Children from Jaguar Land Rover Hope Primary School in Zhaotong, Yunnan not only visited the annual CIIE event, but also explored Shanghai's rich historical and cultural landscape. They also visited special children's schools with Jaguar Land Rover employees and media representatives. Beneficiaries transformed into helpers, combining "knowledge" and "learning" and integrating them into this "travel thousands of miles" study tour.

Enterprise:Lego

Theme:Lego Group announced the launch of a new round of "Play Prescription" project in China to use play to help early childhood development

Time:November 7

During the 7th China International Import Expo, Lego Group announced that it will join forces with the China Population Welfare Foundation and the Maternal and Child Health Center of the National Health Commission to launch a new round of "Play Prescription" project, aiming to integrate professional play prescription services into basic children's health services and assist family-based early childhood learning and development.

4. Environmental protection

Enterprise:Oreal

Theme:L'Oréal held a roundtable dialogue on sustainable consumption in the consumer goods industry at the CIIE to "talk" about solving green consumption problems

Time:November 9

On November 9, L'Oréal held a round-table dialogue focusing on sustainable consumption in the consumer goods industry at the 7th China International Import Expo. This roundtable dialogue is based on the new model for recycling empty bottles in the beauty industry jointly created by L'Oréal and "Love Recycling". It gathers experts in the entire value chain in the consumer goods industry to conduct in-depth discussions around the "three major pain points" of practicing sustainable consumption. As a pioneer in deepening the field of sustainable development, L'Oréal actively plays a leading role in promoting multi-party cross-border cooperation to jointly solve practical problems of sustainable consumption, actively responds to consumers 'concerns, and drives value chain partners to jointly promote a circular economy model to create a sustainable future.

Enterprise:ASICS (Asics)

Theme:ASICS (Asics) created the "Centripetal Laboratory" at the 7th China International Import Expo

Time:November 6

On November 6, the world-renowned sports brand ASICS appeared at the 7th China International Import Expo. Since the opening of the sporting goods and event zone at the third CIIE, ASICS has participated in the exhibition for the fifth consecutive year. This time, ASICS has the theme of "mobilizing centripetal force" and brought its entire product matrix to create "ASICS Centurion Laboratory", which comprehensively displays the brand's latest cutting-edge technologies and products, and further advocates the brand concept of sports boosting the body and mind.

Enterprise:Weile Group

Theme:Wilor has another appointment with CIIE to drive the future with sustainable development

Time:on November 11

From November 5 to 11, 2024, Wilo Group participated in the China International Import Expo for the fourth consecutive year. The theme of this exhibition is "Join the Ecolution-Driving the Future with Sustainable Development." On the 150-square-meter specially decorated booth in the technical equipment exhibition area of Hall 3, Wilo focused on displaying digital technologies and advanced water pumps and water pump system solutions in the fields of smart cities, new productivity, comfortable homes, equipment updates, etc.

Enterprise:Puma

Theme:Looking to the future, Puma has an extraordinary speed and an extraordinary appearance at the 7th China International Import Expo

Time:November 7

Puma China actively practices corporate social responsibilities and helps achieve the dual carbon goal. Since 2019, Puma has continued to cooperate with strategic suppliers in Greater China to carry out cleaner production projects to jointly improve energy and water efficiency and reduce greenhouse gas emissions. In terms of production processes, Puma RE:FIBRE plans to reduce reliance on transparent plastic bottles through a long-term recycling plan and make the sources of recycled polyester fiber in the fashion industry more diversified.